Success in Fashion isn't just about having great brands — it's about having the right technology to support growth.
We're proud to have partnered with BB Group since 1997, helping them manage and scale a complex global operation spanning multiple brands, international warehouses, wholesale distribution and eCommerce channels.
As BB Group expanded its portfolio across brands including Fila, Sergio Tacchini, Hoodrich, Hunter, Ted Baker, Juicy Couture and Reebok, managing operations through spreadsheets was no longer sustainable.
By implementing STYLEman365 ERP, BB Group transformed the way they operate:
✅ Replaced manual spreadsheet processes with one integrated ERP platform
✅ Connected wholesale, eCommerce and warehousing operations
✅ Integrated Shopify and B2B ordering directly into STYLEman
✅ Automated the flow of sales orders directly to warehouses
✅ Improved visibility across customers, suppliers and inventory
✅ Created one connected ecosystem for global operations.
Today, STYLEman sits at the heart of BB Group's business, connecting warehouses, customer portals and sales channels under one umbrella.
As Rakulan Siva, Head of IT at BB Group, explains:
"Without STYLEman, the growth we've achieved wouldn't have been possible."
Nearly 30 years later, the partnership continues to grow stronger, demonstrating the value of a specialist ERP platform built specifically for the Fashion, Apparel and Footwear industry.
If your business is still relying on spreadsheets or trying to make a generic ERP fit the complexities of fashion, perhaps it's time to see what a dedicated Fashion ERP can do for you.
📅 Book your FREE customised demo today and discover why leading global fashion businesses choose STYLEman.
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